Why Choose TrueProof? First-Party Events and Clear Demo Labelling
Version note: product settings in this guide were checked against the TrueProof 2.4.0 release on September 17, 2026. New-install defaults and upgrade behavior are distinguished below.
Why Choose TrueProof: Real Data Mode and Clearly Labelled Previews
TrueProof provides Real Data Mode for notifications drawn from supported recent orders, signups and reviews, plus Simulation Mode for setup and preview. The Demo badge is always shown in Simulation Mode, and site owners remain responsible for lawful use.
Real Data Mode: proof from your actual store
The core of TrueProof is Real Data Mode. It connects directly to the events already happening on your site and surfaces them as clean, unobtrusive bubbles. The supported sources include:
- WooCommerce orders — show that a product genuinely sold minutes ago.
- Easy Digital Downloads sales — available as a Pro event source.
- New user registrations — available as a Pro event source.
- Approved reviews and comments — available as a Free event source.
In Real Data Mode, each notification maps to an event in your database. That distinction makes the event source easier to substantiate. Measure whether showing it affects shopper behaviour on your own store.
Simulation Mode for brand-new sites, clearly labelled
What about a store that just launched and has no orders yet? TrueProof includes an optional Simulation Mode for exactly that situation — but it is built to be honest, not deceptive. The visible “Demo” badge is always shown in Simulation Mode. Site owners remain responsible for using Simulation Mode lawfully. It lets you preview how the bubbles look and feel on your theme while you build up genuine traffic, then you switch to Real Data Mode the moment you have orders to show. Do not present simulated data to customers as if it were real.
Designed to support transparent use
This honesty is not just good ethics — it is increasingly the law. The FTC’s guidance on endorsements and the EU’s consumer-protection rules both treat fabricated activity and fake reviews as deceptive practices. Presenting fabricated activity as genuine can put store owners at risk. TrueProof’s defaults are designed to support transparent use: Real Data Mode uses genuine events and the Demo badge is always shown in Simulation Mode. Site owners remain responsible for configuration and legal compliance, and should measure business impact on their own site.
Vanilla JavaScript and privacy-conscious defaults
TrueProof’s frontend uses vanilla JavaScript with no jQuery dependency. Actual page-load impact depends on the theme, plugins and page configuration, so compare Core Web Vitals before and after enabling it. Relevant privacy settings and data flows include:
- Identity display — new 2.4.0 installations show “Someone” without location. Short name and Full name are optional; upgraded installations retain their previous setting until changed.
- Local notification data — sales data used for notifications stays on your site and is not sent to TrueProof. Pro periodically sends the licence key and site URL to wptrueproof.com for licence validation.
- Theme compatibility — test the widget with the target theme, page builder and plugin stack, and record any CSS adjustments.
That combination matters. You get locally sourced notification data with privacy-conscious defaults and a frontend whose measured page impact should be verified on your site.
Simple, fair pricing
TrueProof keeps pricing straightforward so you can match it to the size of your operation. The Free plan lets you start showing real social proof at no cost. Pro is €49/year and covers up to five sites — ideal for store owners running a small portfolio. Agency is €149/year for up to 999 sites, built for teams and freelancers managing client stores. Every paid plan is billed through secure Stripe checkout and backed by the stated 14-day money-back guarantee. You can compare the tiers in full on the pricing page.
An honesty-first choice
TrueProof provides Real Data Mode for genuine orders, signups and reviews, plus Simulation Mode. The Demo badge is always shown in Simulation Mode. It also includes privacy-conscious defaults and a vanilla-JavaScript frontend. Site owners remain responsible for configuration and legal compliance and should measure business impact on their own site.
If you are ready to show proof you can stand behind, start with the free plan and see how real social proof performs on your store. Explore TrueProof at wptrueproof.com and test how displaying existing activity affects your funnel.